I’m an
Editor
&
Writer
specializing in web editorial and content strategy
SERVICES
I work with brands, agencies, and media companies.
Editorial/Content Strategy
Special Editorial Projects
Editorial Calendars
Content Gap Assessments
Copy Repurposing
Content Optimization
Copywriting
Ghostwriting
Case Studies
& More
ABOUT
I’m an experienced editor and digital content strategist. I work with results-focused companies looking to make tangible progress by connecting with audiences in modern, insightful ways. I work directly with brands or as part of agency/consultancy teams and I love collaborating.
Early years: the blog I started in 2003 led to an internship at Gawker and a full-time job as a staff writer creating blogs at Comedy Central. From there, I co-founded the humor/entertainment site Videogum.com, launched and re-launched sites for Viacom and Yahoo!, wrote thousands of blog posts for sites like Vulture and Jezebel, and served as Editorial Director of Digital at Tribeca Enterprises (Tribeca Film Festival and Tribeca Digital Studios). In 2014, I became a consultant and self-employed editor and writer.
Sample projects:
Led a three-year content project for a Fortune 20 tech company, creating and managing the editorial calendar, identifying supplementary talent, and ushering hundreds of stories from idea to published piece.
Served as interim Executive Editor at Elle.com and interim Senior Editor
Edited and optimized stories for a major media site for awards consideration.
Led a project creating over 50 pieces of content (video, interviews, recipes, tutorials) for a buzzy e-commerce startup.
Ghostwrote a 10-part thought leadership/futurist series for executives at a major tech company.
Wrote commerce copy for the launch of a major AI/IoT product, including website, Amazon, package, and CES copy.
Served as interim Head of Commerce (twice) and interim Special Projects Editor at Mashable. Assigned and edited hundreds of stories at Mashable, and managed a commerce partnership for 5+ years.
My writing has appeared in GQ, Elle.com, The Awl, The Hairpin, Gothamist, and NY Magazine, among many other outlets.
RECENT & CURRENT CLIENTS
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